Michael Tchong

Founder & Trend Forecaster, Ubercool Innovation LLC

Michael Tchong is on an indefatigable quest to decode the future. Being at the forefront of emerging trends is a perpetual passion that led Michael to establish his first media startup, MacWEEK, which helped mainstream desktop publishing.

Michael’s next startups demonstrated a similar ability to ride waves early, including CRM, internet analytics and digital marketing.

Always pushing the innovation envelope, Michael is a leading advocate of easy-to-use digital tools and superior customer experiences. The rapid growth of technology and innovation have made him a sought-after catalyst for the advancement of both ecosystems.

He has entertained audiences globally, inspiring them with riveting insights into the world’s most scintillating lifestyle, innovation and technology trends.

His unique people-watching and trend-forecasting perspectives have earned Michael recognition as one of the great forward thinkers of the information age. The ability to distill the future led the U.K.’sDaily Telegraphto label Michael “America’s most influential trendspotter.”

Michael is an adjunct professor of innovation at the University of San Francisco, where he teaches how to correctly interpret the dynamics of Ubertrends and the opportunities they present.

His third book, “Ubertrends — How Trends and Innovation Are Transforming Our Future,”was published in March 2019, and you can find his insights at ubercool.com.

Monday, September 30, 2019

1-3:30 p.m.

INDEPENDENT OPERATORS COMMITTEE

Ubertrends: How Trends and Innovation Are Transforming Our Future

A sage Spanish proverb goes, “Life is a series of collisions with the future.” How will the future impact business and consumer market behavior? To gain a superior perspective requires a thorough grasp of the undercurrents coursing through society today.

Ubertrends are the most powerful waves crashing into our future, reshaping society with many fast-flowing tidal waves. That explains why “change readiness” is a top trending topic on LinkedIn these days.

Besides the many human value changes Ubertrends bring about, breakthrough innovations tend to gather strength in the eye of these storms, further intensifying these transformational forces.

In an exhilarating ride through the “landscape of now,” Michael Tchong paints a riveting tableau of a world recast by the converging phenomena of Ubertrends and disruptive innovations.

It’s challenging to keep up with ever-changing digital data points. Michael provides uncanny insights plus actionable thought starters to help spark the necessary dialog and creativity to connect you with the future.

Michael is an adjunct professor of innovation at the University of San Francisco and recently released his third book, “Ubertrends — How Trends And Innovation Are Transforming Our Future,” which helps readers discover how Ubertrends and innovations are changing us and why.